generative ai
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Can generative AI allow younger creatives to be less risk averse?
How do we encourage young creatives to embrace bolder and more experimental storytelling? Generative AI might just be the answer to pushing them beyond their comfort zones, opines Campaign's Shawn Lim.
Accor taps Accenture Song to transform its global content production
Accor has expanded its partnership with Accenture Song globally after more than four years of working together.
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Alibaba and Tencent's earnings boosted by growth in generative AI advertising innovations
Chinese tech giants Alibaba and Tencent both report strong growth across the ad sectors, after integrating generative AI in their solutions for advertisers.
How generative AI is empowering marketers
Reshaping the future of the industry and boosting human potential.
AI and economic woes stir up uncertainty for more than half of senior marketers
Two-fifths of marketers foresee jobs taken over by AI.
‘AI has no moral obligation’: Industry calls for DE&I to be part of AI training
Speakers at the 2023 AdColor conference address the flaws of current AI training.
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