Shawn Lim
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Can generative AI allow younger creatives to be ...
How do we encourage young creatives to embrace bolder and more experimental storytelling? Generative AI might just be the answer to pushing them beyond their comfort zones, opines Campaign's Shawn Lim.
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Kota Murakami joins VaynerMedia as Japan country ...
EXCLUSIVE: Murakami quit EssenceMediacom last week after a six-year stint to lead VaynerMedia's expansion in Japan.
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Senior GroupM agency leaders in APAC depart
Senior leaders from GroupM agencies like Mindshare and Wavemaker have recently departed, Campaign understands.
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McCann APAC president Ghassan Harfouche on ...
In an exclusive interview, Ghassan Harfouche, president of McCann Worldgroup in Asia-Pacific sat down with Campaign while on a recent trip to Singapore. Here, he shares his leadership strategy, experiences across different regions, and how the agency is navigating challenges ahead.
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Bloomberg Media CEO Scott Havens on relying less on ...
On a recent trip to Singapore ahead of the sixth annual Bloomberg New Economy Forum this week, Bloomberg Media CEO Scott Havens sat down with Campaign to discuss how it dealt with the drop in traffic from Facebook, which also impacted its ad revenue.
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YouTube expands anti-ad blockers test: Good news ...
Should marketers capitalise on the mass un-installments of ad blockers on YouTube as the platform expands a test to ban ad blockers?
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