Beau Jackson

Brands 'wasting $73 billion of ad spend on unsuitable digital ads' during festive period
2 days ago
Beau Jackson

Brands 'wasting $73 billion of ad spend on ...

The average global percentage of waste is 61%.

Meta promotes Nick Baughan to global head of agencies
The Information
Nov 15, 2023
Beau Jackson

Meta promotes Nick Baughan to global head of agencies

Baughan has been at Meta since 2019.

Group M to shift agencies to country-level profit and loss model from 2024
Nov 15, 2023
Beau Jackson

Group M to shift agencies to country-level profit ...

Global CEO Christian Juhl confirmed the move this week.

PHD co-founder Jonathan Durden reveals new role
Nov 8, 2023
Beau Jackson

PHD co-founder Jonathan Durden reveals new role

Joins AR-focused ad agency in non-exec position.

Eric Chia hired as Digitas’ first ECD of design
Oct 23, 2023
Beau Jackson

Eric Chia hired as Digitas’ first ECD of design

Chia joins after short spell at Dentsu Creative.

General Mills returns global media account to UM
Oct 23, 2023
Beau Jackson

General Mills returns global media account to UM

Mindshare has been the incumbent media agency for the multibillion-dollar food manufacturer since 2015. UM last held the media account in 2011.

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